Top 12 Best CRM Software In India

CRM Software, short for Customer Relationship Management Software, is a tool necessary for the smooth running of start-ups and small businesses all over the world. As start-ups establish their brand, they usually have to handle information about potential leads. Once procured, it is the business responsibility to keep the personal and confidential information secure. CRM software assists a business with such tasks. There is a lot more it does, which you’ll learn throughout this guide.

Which is the top CRM Software in India?

There are various factors that make CRM software #1. Based solely on features, Salesforce CRM tops the list. When it comes to pricing, both Zoho CRM and Maple CRM are cost-effective. Some CRM are easy to use, some require technical know-how. Depending on the feature you most require, you can select a CRM to suit your business needs. Most all CRM have a free plan and come with a free trial. The longest free trial is of 30-days, offered by Salesforce, Capsule CRM, to name a few.

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A. How Would CRM Software Benefit Your Business?

Tracking Sales: CRM automates the process of tracking sales and related information, saving time.
Boosting Sales: CRM software improves customer relationships across all sales channels, resulting in better sales.
Higher Accuracy Storing Lead Data: CRM automates the process of fetching accurate lead data, leaving little room for errors.
Higher security: CRM offers additional security measures as you handle customers' confidential information to avoid any breach in security.

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B. Best CRM Software In India

Our curated list of CRM software for small businesses in India will help budding entrepreneurs eliminate a few obstacles in their bid for the sky.

1. Salesforce’s CRM Software

Why should you choose Salesforce CRM?

Salesforce CRM offers 1000+ 3rd party integration, the highest on the list.
It offers exceptional reporting features
It has the widest range of customization options
It is a featured-packed CRM Software
It offers great performance and truly exceptional workflows
It has training modules to help you understand the CRM better
It is equipped with outstanding features, such as account and contact management, opportunity management, lead management, pipeline and forecast management, and process automation.

Why shouldn't you choose Salesforce CRM?

It has a complicated CRM software with a steep learning curve.
It is pricier than most CRM available in India.
The user interface needs improvement to be more interactive and user-friendly.

Does it have a Free version: No. But it does have a 30-days free trial

Demo Availability: Request a demo for Salesforce CRM

Pricing: ₹ 1,871.76 - ₹ 22,461.14

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2. Bitrix24 CRM Software

Why should you choose Bitrix24?

It offers free CRM with tools such as sales funnel, pipeline management, 360° customer view, sales reports, sales automation, and support for repeat sales.
Bitrix24 offers premium features at an affordable price
Unlimited deals and contacts are included within all plans
It offers timely notifications for tasks, activities, and opportunities

Why shouldn’t you choose Bitrix24?

It has difficult to learn complex UI
It lacks a chatbot for support and sales

Does it have a Free version: Yes, a forever Free version with 5GB storage capacity

Demo Availability: Request a demo with Bitrix24

Pricing: ₹2,790- ₹11,190 per month

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3. Capsule CRM Software

Why should you choose Capsule CRM?

It offers incredible features, such as sharing functions, note-taking, sales pipeline, task automation, Google data studio, auto-enrich profiles, GDPR compliance, numerous integrations, and additional customisations.
It provides timely reminders to reach out to contacts.
The tasks can be assigned to individual contacts.

Why shouldn't you choose Capsule CRM?

It needs some improvement in dashboard and GUI
It needs more Analytics Features
Capsule CRM is ideal for large scale businesses
The free plan has limited features

Does it have a Free version: Yes, with basic features and a 30-day free trial for all plans

Demo Availability: No, Capsule CRM doesn’t provide a demo

Pricing: ₹1,346.22- ₹4,038.65 per month

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4. EngageBay CRM Software

Why should you choose EngageBay CRM?

EngageBay is a comprehensive premium CRM solution
It offers small-business-friendly premium plans
The free CRM offers 360-degree contact view, deals, tasks, email tracking, appointment scheduling, G Suite integration, live chat, and contact management.
Its premium services include tag manager, 3rd party integration, multiple deal tracking, and more.
It offers exceptional customer service

Why shouldn’t you choose EngageBay CRM?

It is a feature-packed CRM with a learning curve
It needs a better manual or documentation
The contact management optimisation needs improvement.
The social posting feature could be better.

Does it have a Free version: Yes, a forever-free version with no hidden costs.

Demo Availability: Request a demo for EngageBay CRM

Pricing: ₹ 971.22- ₹ 3737.58 per month

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5. FreshSales CRM Software

Why should you choose FreshSales CRM?

It is a simplified CRM for small businesses
The free plan includes contact life-cycle stages, contact & account management, built-in chat, email and phone, mobile app, and 24/5 support.
It offers intuitive AI assistance with advanced forecasting and insights
It provides more functionality with 3rd party integrations
FreshSales CRM offers vast customisation options
The voice note feature is included in the exceptional mobile app.

Why shouldn't you choose FreshSales CRM?

The free plan doesn't generate reports
The free plan doesn't include lead generation tools
Compared to other CRM's on the list, it offers fewer 3rd party integrations

Does it have a Free version: Yes, a forever-free version with no hidden costs. It also has a 21-day free trial for premium plans.

Demo Availability: No direct sign-up

Pricing: ₹ 999- ₹ 4999 per month

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6. Hubspot CRM Software

Why should you choose HubSpot CRM?

It includes a comprehensive free-forever CRM plan
It offers 300+ third party integrations, more than most CRMs
An exclusive free CRM tool that fits everyone, including sales leaders, salespeople, marketers, customer service teams, operation managers, and business owners.
It has extraordinary email Integration features
It has an easy to grasp proactive user interface
It comes with an extensive range of free tools to complement the CRM.

Why shouldn’t you choose HubSpot CRM?

Compared to other CRMs, HubSpot is a bit expensive
The free plan doesn't include phone support

Does it have a Free version: Yes, a forever-free version with no hidden costs

Demo Availability: Request a demo for Hubspot CRM

Pricing: ₹ 3,369.17- ₹ 89,844.60 per month

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7. ZOHO CRM Software

Why should you choose Zoho CRM?

It offers highly effective features such as lead generation, note-taking, journey orchestration, performance management, marketing automation, and remote work.
It is a comprehensive CRM software
It provides email marketing tools
It offers a high-level of customisation options
It is a featured-packed CRM software
Zoho CRM offer amazing workflow automation
The free plan allows three free users
It is a flexible CRM that is easy to set-up and use

Why shouldn't you choose Zoho CRM?

Convoluted interface, users need time to learn
It needs to provide better customer support
Some features are limited to a pricier payment plan
Needs to upgrade and add more integrations

Does it have a Free version: Yes, a free-forever plan. It also offers a 15-days trial for professional and enterprise plans and a 30 day trial for the ultimate plan

Demo Availability: Schedule a demo by contacting: sales@zohocorp.com

Pricing: ₹800 - ₹3,200 per month

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8. Insightly CRM Software

Why should you choose Insightly CRM?

Insightly CRM offers a proactive interface with a dynamic user-friendly design
It offers comprehensive features such as lead generation and management, contact and organisation management, business intelligence platform, automated business processes, and native mobile apps.
It is a feature-packed paid CRM software
It offers highly functional integrated project management tools
It has 250+ 3rd party integration options

Why shouldn’t you choose Insightly CRM?

Lack of live support with all plans
Works slowly when handling bulk contacts

Does it have a Free version: No. But it does have a limited free trial

Demo Availability: Request a demo for Insightly CRM

Pricing: ₹ 2,171.35 – ₹ 7,412.54

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9. Maple CRM Software

Why should you choose Maple CRM?

Maple CRM has a simple, user-friendly CRM Interface
It includes extensive features such as task management, invoice builder, team management, automated lead assignment, workflow automation, and mobile app.
It offers excellent lead management tools
It offers exceptional customer support
It is suitable for small and mid-size businesses
It comes with phenomenal lead and engagement management tools
It is an affordable CRM software

Why shouldn't you choose Maple CRM?

No free plan, only a limited free trial.
It tends to get stuck and works slow at times

Does it have a Free version: No. But it does have a 7-day free trial

Demo Availability: Request a demo for Maple CRM

Pricing: ₹ 600 - ₹ 7000

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10. SalezShark Engage CRM Software

Why should you choose SalezShark Engage CRM?

It is a comprehensive feature-packed CRM software
It provides extraordinary features, such as workflow automation, field-level security, custom event triggers, marketing automation, multi-currency support, and document management.
SalezShark Engage CRM is simple, easy to use, and intuitive user interface
It offers outstanding client and customer support
It has a dedicated business and account team
It is ideal for small and mid-sized businesses
It offers an extensive integration options

Why shouldn’t you choose SalezShark Engage CRM?

Its email marketing feature is powered by Mailgun Falls Short
The inventory and invoice management options aren't that great
The mobile apps need a bit of improvement to work efficiently

Does it have a Free version: No. But it has a limited free trial

Demo Availability: Request a demo for SalezShark Engage CRM

Pricing: ₹ 600 – ₹ 2,925

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11. Streak CRM Software

Why should you choose Streak CRM?

It is fully integrated with G-suite
It offers exceptional email tracking features
It has a phenomenal lead generation option
It provides extensive customisation
It has an easy to use user interface
It is suitable for small businesses and individuals
Compared to other CRMs, the free version of Streak CRM is feature-packed

Why shouldn't you choose Streak CRM?

The bulk email location tracking needs improvement
The design needs to be less cluttered
Although incredibly useful, it is a bit slow.
It needs better customer support
It has limited features, needs more integrations

Does it have a Free version: Yes, free-forever plan for individuals. It also offers a 14-day trial of a premium plan.

Demo Availability: No direct sign-up or free trial

Pricing: ₹ 1,422.11 - ₹ 11,900.78

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12. Vtiger CRM Software

Why should you choose Vtiger CRM?

It is an affordable and reasonably priced CRM
It offers terrific features, such as workflow management, email integration, social ticketing, live web chat, vendor management, and work order management.
It has an intuitive alert system for generation of sales activity
It offers excellent 24/7 customer support
It is ideal for small businesses and individuals
It offers 3rd party integrations
It provides a wide range of customisation options
It has a complimentary mobile application.
Vtiger CRM offers premium plans that allow businesses to work with multiple pipelines.