We have all blown some part of our monthly income by shopping from Amazon. But have you ever considered earning from Amazon?
There are already several blogs and websites that are using an Amazon Affiliate program to earn a substantial income. It is easy and it is fast. It further saves you the trouble of searching for a job in the declining market nowadays.
All you will need to do is create a website or a blog and the rest is a time-tested rise to profits. Amazon is already a renowned brand that people are likely to trust.However, there are a few things that have to be done correctly if you want your blog/website to gain more popularity. Thus, if you want to know how to start an Amazon Affiliate site in India, or how to become an Amazon affiliate in India then read on to know more.
B. Guide To Creating An Amazon Affiliate India Website
1. Pick A Lucrative Niche
You really can’t market random products that catch your fancy. Your readers must consider you an expert in your field if you want them to come back for your next content. For this, you need a field and thus, a Niche.
For this, you need to be acquainted with the categories of products available on Amazon. From here, you can choose your niche. However, do make sure to find out the commission that your selected niche will offer you for each product.
From the Amazon site, you can find the Bestseller products for your niche. These products will be a better choice as they are more likely to sell. However, it isn’t that easy to choose a niche that will earn you a profit. The first thing that you have to keep in mind is that the more expensive the products you choose, the more you will earn. Try to stick to the higher end stuff, to begin with.
But if you do not feel comfortable with marketing any of the products that you come across here, there are ways to sell cheaper goods well too. However, in this case, you have to choose a lot of products together. So, make sure that your niche title has a wider range.
You also do not want to choose a niche that has a lot of competitors to contend with. You will have an easier time establishing yourself if you are one of the very few blogs the readers can rely on.
For this, look up the backlink profile of the existing content on these niches as well. Type in some keywords related to your products on the Google Search Engine. Read through the already existing content.
Some will be quality reviews with a lot of backlinks. But other may have low-quality writing and more advertisements than any visitor will tolerate. You can outdo a site that has a lower number of backlinks from sources that are less likely to purchase the products. You can use a backlink analyzing tool such as Open Site Explorer by Moz for this.
Also, select a possible niche and research on the existing Amazon India Affiliates who deals in them. If the sites you come across on the web on that niche are already popular but not too many, it is probably a good choice. You can do this with a keyword analysis as well.
You will need an account on Google Keyword Planner. Once you create an account, go to Tools and on the home screen, type in some keywords that could describe your products. Then, press on ‘Get Ideas’ and from there, you will be directed to Keyword Ideas. The higher the search volume of a keyword is, the more is it likely to sell. At least, each keyword should have an average search rating here.
By now, hopefully, you have already decided the products that you want to advertise. So, we now move on to the how.
2. Choose A Domain Name & Purchase A Web Hosting
To be an Amazon affiliate in India, you need a website. Building a website has a lot of aspects that could go wrong. Or if you do it right, it might be your key to a flourishing Amazon affiliate program in India. Thus, let’s take a look at the two important things that are the cornerstone of a successful website.
- Choose a Domain Name?
- Choose a Hosting Company
If you base your domain name on just one product from the niche you have selected, you will find it harder to include other ones in the future. So, make sure it has a wide reach that could appeal to people with different needs in the same niche.
Also, your domain name should be relevant as well. Your first visitor will not look your site up with its URL, thus your domain name should have relevant keywords that will show up in the search engine by default.
Hosting companies are a tricky choice. Some are not fast enough and others have a poor customer service. For an all-around better choice, I prefer Bigrock.in.
Bigrock.in provides ample bandwidth and is a reliable host that has never failed me. This is important because you do not want to learn that your bandwidth has expired in the middle of the month, which will affect your traffic. Also, it offers great discounts on web hosting via Bigrock hosting coupons.
So, if you do decide to go with Bigrock then here is a quick video on how to buy a domain and hosting on Bigrock. .
The next step leads you to create your WordPress blog/website where you can write your reviews and recommend the products.
3. Create An User-Friendly WordPress Blog/Website
It is easy-to-use and install WordPress from most web hosts. You might even find a download link on the web host that you are using. If your hosting provider is Bigrock (read this Bigrock review to know why you should go with it), then you will find the option in your Bigrock cPanel.
Step 1 – Once Logged in, click on the WordPress icon. This will take you to the Bigrock’s Softaculous Installer page. Here, click on the install button.
Step 2 – You will be presented with a form, fill in the required details correctly.
Here, enter the domain name that you have created for your blog. If you have other domain names on the same web host, you can select the relevant one from the drop-down menu.
Next, enter the email address for our blog. You will also need to type in the name that you have chosen for your blog and your admin name. This will be required when you have to log in later on.
Most likely, you will get the email with your login details. We would recommend archiving this because it would save you a lot of trouble if you forget the credentials later on.
That’s it! It will take a few minutes for the installation process and you can start using WordPress right away.
4. Customizing Your WordPress Blog/Website
Installing WordPress is not enough to make a blog. You need to dress it up now. Visitors will be attracted to a site that has a relevant theme. Remember you can’t choose any theme that catches your eye. The theme should reflect your niche. It should look professional if you want your visitors to trust your content. Thus, for elegant themes and landing page template ideas, read this blog.
Step 1 – Login to WordPress ‘yourdomain.com/wp-admin’, where you have to type in your user ID and password. This will automatically direct you to the WordPress dashboard.
Step 2 – Select a WordPress Theme of your choice. For this, click on Appearances – Themes – Add New or Search Theme, followed by Install and Activate.
Also, here are a few free and premium best WordPress Affiliate Marketing themes that you can choose from.
Step 3 – There are a few WordPress plugins that you will need for your blog as well. You will get a long list of options but don’t try to install all of them. You only need a few that you are required to optimize your website.
Here is a list of some of the essential plugins to get you started.
- EasyAzon – It makes your task of adding and managing affiliate links easier.
- YOAST SEO – The best SEO plugin to improve your site’s on-page SEO.
- WP REVIEW – A customizable plugin that allows you to add reviews, star ratings and more.
- Simple URLs – This plugin allows you to create, manage, and track outbound links.
- Shortcodes Ultimate – Using this plugin you can easily create tabs, buttons, boxes, and sliders for posts, widgets and more.
But whichever Plugins you choose, you have to install them first. From your WordPress site, you can go to Plugins – Add New. If you have existing plugins that require uploads, you can do that from here as well.
Plugins can help you to create more in-depth reviews. You can create image links and product information blocks to support your reviews as well. In addition, some may even add to the speed of your website. This is a good idea because, like mentioned, no one really has the patience to sit through a site with a slow server and as such, website speed is integral for a profitable website.
Also, as a bonus, here is a complete WordPress website maintenance checklist, that’ll come in handy once you have setup your WordPress Affiliate website.
5. Write Engaging Content For Your Blog/Website
There are several types of content that you can post with links to the products. Most of them will be related to reviews in one way or the other.
However, it is the way you present them that is important. Making it too obvious that you are recommending Amazon for their purchase will most probably not work. But, leading them to Amazon, as their preferred choice will go a long way.
The easiest way is to provide as many links as you can for each product. However, some readers might miss a couple of links while going through your content and as such, display all products together so that readers have all links handy, which will help boost sales and conversion.
Something like this;
There is no rule that you can add links for products only related to your reviews. With the Amazon ‘cookie,’ you can earn from more than just the products you are reviewing. Moreover, you can subtly add links to relevant products other than the ones you are promoting.
D. Promote Your Blog/Website On Social Media
The cheapest and easiest way to marketing your blog/website is social networking sites. At the end of your blog, put in some social media icons and request your visitors to share your blog. Read this guide to know more about proper utilization of Social sharing buttons.
You can also advertise by paying online sites to share your blog once you have gained some profit. This will work better in the long-run as it draws more referral traffic than just those who have come across your blog.